Home Startups Nigeria’s Greetingsworld Wants to be Africa’s Biggest Greetings Card Store

Nigeria’s Greetingsworld Wants to be Africa’s Biggest Greetings Card Store

by Sam Wakoba
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1379641_600610830004243_1048576241_nNigeria’s is a greeting cards store that enables customers personalize greeting cards and have the cards delivered to them on a specified date.

Users can have the cards personalized by typing in their own words, changing the font and font colour and uploading pictures via  Facebook and Instagram or from anywhere they want. The platform aims to end messages of hope, affection and Inspiration.

Founded by Abodunrin & Wamide Opanuga, was began out of their love for cards and the effect it had on their relationship. They decided to give other people a platform to use cards to convey messages of hope, affection & inspiration that will help blossom relationships.

The business started out in the traditional way of producing bulk cards and selling to retail outlets and individuals, but along the line after much research, this innovation of an online personalized greeting cards store was born.  With a good number of cards send out, the two say their competition include physical retail stores which they aim to beat by personalizing and delivering cards recipients whenever they want them and by making easy and convenient. There is also a shop assistant feature, EDIMAW, that makes the process of selecting a card easier as the feature suggests the most suitable card based on pre defined elements selected by a customer.

“We have no seed fund at the moment, as founders we raised funds from our personal income and are now  delivering in Lagos but looking to start nationwide delivery by next year.  We plan to make a one stop shop for cards & gift items. We are currently working on strategic partnerships that will make this a possibility,” they concluded.


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