MoboFree to Launch Offline Presence in Nigeria

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Mobile social marketplace, MoboFree.com has announced plans to launch a physical office in Nigeria after seeing a growing user base from the country, with over 2.2 million users and more everyday in Nigeria.

The announcement comes months after the firm raised funding from eVa Fund and Million Monkeys, to expand into East Africa after hitting over 3 million registered users with a strong footprint in Zimbabwe, Uganda and Ghana.

In a statement, Cristobal Alonso, co-founder and chairman of the board of MoboFree: “We are excited to be able to provide on-ground support to our growing customer base in Nigeria and and to create locally adapted & customised opportunities that will deliver and exceed desired returns.”

The social network and mobile marketplace will take on established marketplaces like OLX, Ady.ng, Tradestable among others.

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Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. He also teaches entrepreneurship at Moran Technology & Management Institute (Moran Tech). Follow him on X: @SamWakoba