South Africa’s MzansiStore Allowing Designers to Sell their Crafts to the World



South Africa’s has been invited to speak at the World Travel Market Expo in London on November 3-6 about their Mzansi Maker success stories and the journey since they were founded.

The South African online marketplace allowing creative designers with a shop front where they can showcase their entire product range and sell them to anyone in the world. Showcasing their journey to an international market at the World Travel Market Expo, the biggest travel and tourism event in the world is a confirmation of the impact the firm has had to local craftsmen and international buyers.

slide1Founded in September 2012 by Deidre Luzmore, was started to meet the needs of the small scale producers of quality handcrafted products to expand their brand to markets beyond their local street, community or market. The store aims to increase sales for the SMEs that list their crafts on

The store only lists productsthat are made and manufactured in South Africa unlike other similar stores. Deidre holds an MSc in Responsible Tourism Management from Leeds Metropolitan University in the UK.