Home Telcos CEO Weekends: MTN SA Gives Subscribers Free Simfy Subscription

CEO Weekends: MTN SA Gives Subscribers Free Simfy Subscription

by Caroline Vutagwa
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All subscribers of Simfy in south Africa whoa buy Sony Xperia Z3 and Z3 Compact will get a free 12-month  subscription curtsey of MTN SA.

With simfy Africa, users can get access to a number of benefits including offline usage, the ability to synch their account automatically so that playlists and favorites are instantly available, access the radio, receive the latest

Larry Annetts, chief marketing officer of MTN South Africa said: “At MTN, we are proud to bring value added services that are relevant to the needs of our customers. We believe that our world class network will provide a seamless experience for users who will benefit from this proposition.”

In June 2014, simfy Africa was the first streaming service in South Africa to announce a partnership with a mobile operator when it launched its exclusive partnership with MTN.

A competitive monthly simfy Africa product also remains on sale via MTN, with a 14-day free trial enabling everyone to sample the simfy Africa library of over 27-million songs. MTN customers can then get a month’s access for R49.00.

Simfy Africa CEO Davin Mole comments: “Simfy Africa separated from simfy Germany in early 2014 as the companies were organically moving in opposite directions. We are working on localization of features and conservative use of data that is clearly not a concern in Europe. It was important for us as a company to be focused on African consumers. The fact simfy Africa is now independent and 100% locally based means we can do just that.”

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