First Day of Yakata Sales: Konga Delivers Nigeria’s Biggest Online Sales in One Day

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Konga Megasale 800Just a few hours into the launch of ‘Yakata’, Konga’s version of the global ‘Black Friday’, the largest online mall in Nigeria recorded a massive flood of eager shoppers on the site as many Nigerians are leaving no stone unturned in making away with the biggest deals of the year. The Sales kicked off yesterday, one day ahead of the traditional Black Friday.

Yakata is the major event that the online shopping scene has been building up to all year. Konga.com got shoppers excited when it announced that the sales would be holding for the second year running in preparation for the Christmas and New Year festivities, giving shoppers the opportunity to make massive savings on their purchases. In addition to these great deals, the company is also giving its customers free deliveries on orders over five thousand naira.

According to the Chief Commercial Officer for Konga, Mr. Mark Russell remarked that, “We received thousands of orders within the first few hours, they have been pouring in from virtually every state in Nigeria and interestingly from several other countries as well. With this trend, the sales figures for Yakata this year would be running well up to 900% of sales from the 2013 Yakata.”

Whilst some of the hottest deals such as the Haier Thermocool 3KVA remote control generator which sold at a remarkable N53, 750 at a discount of almost 60%, the Lenovo A3300 Tablet which sold at N18, 000 instead of N30,000 were rushed by many customers, there are still thousands of incredible deals up for grabs on Konga.com. Several fashion brands are selling at up to 50% off and most categories still have items enjoying discounts of up to 70% off.

The sales will still run on Friday, 28th November, 2014, allowing more Nigerians the opportunity to make massive savings on their favourite items within this period.

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Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba