A Kenyan transportation and marketing network, Sendy has entered Kisumu with its mobile technology platform that connects boda boda and taxi service providers to customers.

Head of Logistics Don Okoth said the Sendy RIDE platform now connects users with affordable and friendly on-demand bicycle and cab services.

“We launched the platform two months ago in Kisumu in response to growing demand in the region. It’s a move to make Sendy a national platform connecting users and drivers across Kenya,” said Mr. Okoth.

“We are growing quickly in the region and working hard to build brand awareness with users. We want to build a trusted transport network to match customer demand,” he added.

Sendy’s new service, Sendy RIDE adds to their parcel delivery services offered in Nairobi, Thika and Kisumu.

According to information made available to Business Daily, the firm’s diversified transport services, enabled them to register about 100 riders and taxis that pick up and drop people to the Kisumu International Airport, children to and from schools, deliver food from hotels to offices and homes and drugs from pharmacies to individuals, among other services.

Sendy uses it’s marketplace to connect riders and drivers to customers. Riders and drivers access the marketplace through an Android -Sendy Partner app, while customers access the platform though an iOS, Android, or web application. Sendy, as the intermediary, earns a fraction of the delivery and ride fees as commission from the riders and drivers for facilitating the sale.

“We have a strict and extensive vetting process to ensure we bring only the highest standard of service providers to the platform,” said Mr Okoth. “To ensure package and passenger safety and security, we enforce strict on-board rules around legal documents, tests, language skills, road behavior and attendance of weekly trainings.”

Since all Sendy partners are tracked in real-time through their Sendy Partner App, a user is able to see where their rider or driver is at all points throughout their order.

Upon delivery of an order, a rider or driver confirms inside their app that the order is complete, triggering an automatic SMS and email notification to the user with detailed metrics about the distance, duration, and price of that order.