Meet the 8 African startups selected into the 2020 Facebook Accelerator program

By
Milcah Lukhanyu
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Facebook Accelerator: Commerce program, centered on making sure all businesses—from entrepreneurs to established brands—has selected 8 startups to join its 2020 program.

The 8, will over the course of three-months have the tools they need to connect with customers and make shopping online a seamless experience. They will be joined by counterparts from Europe, the Middle East and Latin America to help create a unified shopping experience across all Facebook apps.

During the virtual program, the 36 selected startups will have access to a dedicated Facebook mentor, comprehensive training, Facebook’s suite of products and technologies, and a valuable network of product experts and fellow founders to connect with.

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The Africa 2020 Facebook Accelerator: Commerce startups include:

  1. Botme (Egypt), a commerce chatbot building platform that helps small and medium-sized businesses to build chatbots and publish them on Messenger and WhatsApp.
  2. BoxCommerce (South Africa), a platform for small and medium-sized businesses to create ecommerce websites, payments, and logistics in emerging markets.
  3. Convertedin (Egypt), an ad automation platform for retailers and ecommerce businesses.
  4. Digiduka (Kenya) that helps informal retailers (kiosks) in Africa get access to digital inventory, as well as easily and cost effectively process digital payments.
  5. FeedGeni (Ghana), a product feed generator that helps online merchants increase product visibility and sales by listing their products on shopping engines.
  6. OkHi (Kenya), building the next generation address system. This system will unlock commerce through enhanced logistics and grow access to finance through better personal identification.
  7. ShoppingFeeder (South Africa), a leading feed management and multi-channel marketing platform for online stores.
  8. WideBot (Egypt), empowering businesses to build smart, AI-enabled chatbots that speak both formal and informal Middle Eastern languages

Facebook Accelerator: Commerce will be run in partnership with Plug and Play, an open innovation platform with over 1,450 accelerated startups last year alone and 400+ partners. Plug and Play is also the second most active VC globally in the early stage segment, with 250 investments in 2019. Today Plug and Play is present in more than 30 cities, among America, Europe, Africa and Asia.

The program officially kicked off on November 12, 2020.

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