Elsa Majimbo has been appointed as the beats by Dre brand ambassador.
Let’s assume you don’t know who Elsa Majimbo is and for your sake we shall enlighten you. According to Wikipedia Elsa Majimbo (born June 29, 2001) is a Kenyan internet comedienne from Nairobi. Her satirical monologues usually feature her crunching potato crisps, leaning back to a pillow and using a pair of tiny 1990’s sunglasses as a prop.
She gained recognition during the COVID-19 quarantine period by making home-based funny quarantine videos. By the end of the year, she received endorsements from both Fenty and MAC. As of February 20, 2021, she bagged herself yet another achievement by partnering with luxury brand Valentino.
Now if you haven’t watched her videos then it’s time to do so on Instagram.
Despite the fact that the 20-year-old comedian has claimed that Kenyans don’t support her content but with or without people’s support she’s still attracting big brands. Beats by Dre secured an advertising deal and has already created content about the Beats Studio Buds where she did a video talking about the features.
In the video you can see Elsa jamming to music but we don’t get to hear the music so you don’t really know how it actually sounds but seeing her experience the music is meant to be enough for the client, is that the best move?probably not but it’s Elsa people! that should be enough to lure you, right?
It’s safe to say that Elsa is in the big league with the big people as she’s joined star-studded team of global stars Roddy Ricch, Marcus Rashford, Druski, Serena Williams, Coi Leray, Jayson Tatum and more to promote the company’s latest product in the market. It’s clear that it’s not that Kenyans don’t support her we guess we’re probably not her target market.