Guichet.com, Morocco’s market leader in digital ticketing, has secured a 3 million DH equity investment from CDG Invest, the CDG Group’s investment arm, under the 212 Founders program. Following the Covid-19 pandemic, the new investment comes after the resumption of events, cultural, and sporting activities.
“I am proud of the trust placed in me by the 212 Founders teams and of having participated in a program that has resulted in the birth of small international companies,” said Ahmed Tawfik Moulnakhla, Founder and CEO of Guichet.com. “This partnership relationship will enable Guichet.com to strengthen its position and face new challenges serenely beyond the Kingdom’s borders.”
Guichet.com intends to improve its market leadership in Morocco and achieve its strategic objectives with the new investment, beginning with a stronger offer for sports athletes and the conquest of high-potential African markets.
Since its inception, the company has gained a lot of traction. The platform now has tens of thousands of users and has hosted more than 1,000 events and shows in collaboration with a variety of exclusive partners, including Festival Mawazine, Festival de Marrakech du Rire, Festival de Fes des Musiques Sacrees du Monde, Oasis Festival, and a number of well-known sports teams.
“We are honoured to be a part of Guichet.com’s ambitious development and expansion strategy. The startup has shown remarkable tenacity in the face of the health crisis, as well as an exceptional innovation in ensuring the continuation of its operations. Our goal with this finance is to assist Guichet.com in realizing its strategic aspirations in Africa and solidifying its leadership position in the Moroccan market,” Youssef Mamou, Director of CDG Invest’s 212 Founders Program, said.
The 212 Founders program has facilitated 11 Seed and Series A financings totaling MAD54 million since its inception in 2019.
Guichet.com was founded by Moulnakhla Ahmed Tawfik in 2019 and has rapidly become the industry standard for digital ticketing in Morocco.
In addition, the Guichet.com platform offers partners a self-contained administration and control environment with real-time ticketing monitoring.
The platform’s success illustrates Morocco’s enormous market potential, and Guichet.com is willing to take the risk of continuing to digitize the industry.
Participating in the 212 Founders program’s third promotion aided the platform’s strategic vision, validation of its market leading position in Morocco, and exploration of international expansion opportunities in the context of health care reform.