Cue raises $500k to be the AI-powered customer service platform


Cue has raised $500,000 to accelerate its mission of helping businesses deliver faster customer service using the next generation of LLM-powered AI models on the Cue platform.

Cue, which was launched in South Africa has been profitable and growing rapidly in the UK over the last year because of its platform’s ability to quickly integrate chatbots and live chat with its clients’ business applications. This allows consumers to self-serve instantly and conveniently with businesses on channels like WhatsApp, Messenger and web chat.

“Now we’re even more excited to push the customer service experience further by combining these deep integrations with the power of Large Language Models, to provide dynamic personalised service with significantly reduced wait times and costs,” said the firm.

In the last year, the Cue has significantly optimised the customer service of many companies across industries. A few examples include:

  • 77x return on investment by automating insurance quotes on WhatsApp
  • 73% reduction in customer service costs for an insurance provider
  • More than doubled sales conversion rate for an education provider
  • Over 95% reduction in print marketing costs for a retailer with increased sales revenue

As more and more consumers adopt mobile messaging for interacting with businesses, the firm expects to see a further shift in the market to using these kinds of tools to create convenient and helpful customer experiences.

The firm added that customer service is a core part of every business and it sees a huge potential in what it’s doing to improve the speed and effectiveness of this around the world.

“This new funding enables us to accelerate our efforts and we can’t wait to share more of what we have planned in the next few months,” Cue added.