Jetour Kenya, a global automotive brand under the Chery Group, has entered the Kenyan market with four sport utility vehicles (SUVs), the Jetour T2, Dashing, X70 Plus, and T1.
Jetour has officially entered the Kenyan market with the launch of four new SUVs, the T2, Dashing, X70 Plus, and T1 and announced plans to begin local assembly of its vehicles for the Kenyan and East African market.
According to Ali Zubedi, Executive Managing Director, Global Motors Centre Limited, “Jetour is more than a car brand — it’s a commitment to progress. As we begin local assembly, we’re creating jobs, building skills, and strengthening Kenya’s automotive ecosystem. Our mission is to make world-class SUVs accessible to every Kenyan household.”
Jetour Kenya assembly line is expected to create new jobs and build technical skills, strengthen Kenya’s automotive manufacturing ecosystem, and support the government’s Vision 2030 industrialisation and sustainable mobility agenda.
Each SUV targets a distinct lifestyle segment, from rugged off-road performance (T2) to urban tech-luxury (Dashing), family comfort (X70 Plus), and first-time SUV owners (T1).
The Jetour T2 stands out as the ultimate off-road companion, powered by a 2.0L turbocharged engine, BorgWarner 4WD, and a 700mm wading depth, making it perfect for conquering Kenya’s rough terrain. The Jetour Dashing brings a futuristic edge to city driving with its aerodynamic design, AI-enhanced driving assistance, and digital cockpit, catering to tech-savvy professionals.
The Jetour X70 Plus, a global bestseller, offers seven-seat comfort and smart connectivity for families seeking space, safety, and sophistication. The Jetour T1 combines compact design, high ground clearance, and advanced connectivity, catering to young urban drivers and first-time SUV owners.
“Kenya is a strategic market for Jetour in Africa. Its vibrant economy, innovation, and youthful population make it the perfect hub for our long-term growth and for advancing our goals on sustainable mobility,” said Andy Yuan, Vice President, Jetour International.
The plan by Jetour to set up a local assembly operation will not only create hundreds of jobs, enhance skills transfer, and support Kenya’s Vision 2030 industrialisation but will also provide clean mobility goals directly aligned with government efforts to promote sustainable transport and local value addition.
“Kenya is ready for vehicles that combine elegance, reliability, and innovation,”said Farooq Sheikh, Managing Director, Jetour Kenya. “Jetour brings a modern mobility experience that matches our local landscape and lifestyle — from rugged terrains to urban commutes.”

