NCBA, through its Elev8 programme, has sponsored ten creators to participate in the inaugural Creative Economy 101 cohort launched by the The Burns Brothers in Partnership with Strathmore University Business School.
The Creative Economy Africa Institute aims to empower Africa’s creators to build sustainable businesses and careers.
According to Nelly Wainaina, Group Director, Marketing, Communications and Citizenship, NCBA Group, “At NCBA, we believe creators are entrepreneurs, innovators, and business builders whose ideas have the power to create jobs and drive economic growth. Through our Elev8 programme, we are proud to support ten creators to participate in Creative Economy 101 and gain access to the skills, knowledge, and networks that will help them grow their enterprises. Supporting the creative economy is not only an investment in talent, but also an investment in Africa’s economic growth.”
The programme brings together industry leaders, educators, creators, and ecosystem partners to strengthen Africa’s creative economy through practical business education. Delivered through creativeeconomy101.com, the self-paced online programme features seven modules available for Kshs. 8,500, covering the foundations of the creative economy, and is certified by Strathmore University Business School.Â
The banks sponsorship reflects the important role financial institutions can play in expanding access to entrepreneurial education and supporting the growth of sustainable creative businesses.
