Egyptian fintech startup INVIA has raised $1.2 million from angel investors and strategic backers to expand its artificial intelligence-powered financial operating system for small and medium-sized enterprises (SMEs).
Founded in 2023 by Yehia Ashour, Ahmed Zeinhom and Omar Aboulmagd, INVIA is building a unified platform that replaces fragmented business tools by combining bookkeeping, cash flow tracking, inventory management and manufacturing operations into a single system.
The platform is designed for ease of use, allowing business owners to manage operations through text prompts, voice notes or uploaded invoices, reducing dependence on traditional accounting and enterprise software.
INVIA said the new capital will support product development, strengthen its engineering and data capabilities, and accelerate customer acquisition across Egypt, where SMEs form a large but underserved segment of the economy.
The company plans to expand its platform beyond financial management into a broader business operating system, integrating human resources, point-of-sale and customer relationship management tools.
The funding reflects continued investor interest in AI-driven fintech solutions targeting SMEs in emerging markets, where digitisation of core business functions remains at an early stage.