Google Bets Search Future on AI Agents

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Google is reshaping its core Search business around autonomous artificial intelligence agents and personalized task execution, marking what executives describe as the platform’s most significant transformation in more than two decades as competition intensifies in the global AI race.

At its annual developer conference in Mountain View, California, Google unveiled a redesigned Search experience powered by Gemini 3.5 Flash, a lightweight but high-performance AI model that will now become the default engine behind AI Mode globally.

The move signals Google’s attempt to defend its dominance in online search as users increasingly shift toward conversational AI systems capable of answering questions directly, completing tasks, and synthesizing information without traditional web navigation.

“Search is evolving from an information retrieval tool into an intelligent, proactive companion,” the company said in briefing materials released during the event.

Google said AI Mode, introduced just a year ago, has already surpassed one billion monthly users, with query volumes more than doubling every quarter since launch. The company did not disclose revenue implications, but the figures suggest rapid consumer adoption of AI-assisted search experiences.

Central to the overhaul is a redesigned Search box that expands dynamically to accommodate more detailed prompts and multimodal inputs including images, files, videos, and Chrome tabs simultaneously. The interface is intended to move beyond keyword-based searches toward natural, conversational interaction.

The company is also introducing “Search agents,” autonomous AI assistants capable of monitoring the web continuously on behalf of users. The agents can track apartment listings, sneaker releases, or other live events and deliver synthesized updates without requiring repeated searches.

The feature, launching first for Google AI Pro and Ultra subscribers this summer, represents Google’s latest push into agentic AI — systems that not only generate responses but also perform ongoing tasks independently.

Google also expanded its booking capabilities inside Search, allowing users to request highly specific local experiences and services, such as reserving private karaoke venues or contacting local businesses directly through AI-powered voice calls.

In one of the event’s more ambitious announcements, Google said Search will soon generate custom interfaces and mini-applications in real time through a system it calls Antigravity. Powered by Gemini 3.5 Flash, the technology can assemble interactive dashboards, graphs, simulations, and personalized tools dynamically within Search results.

The company said users planning weddings, fitness routines, or home relocations could eventually create persistent AI-powered dashboards connected to maps, reviews, weather, and other live data feeds.

Google is simultaneously expanding “Personal Intelligence” features to nearly 200 countries and 98 languages, enabling users to connect services such as Gmail, Google Photos, and eventually Google Calendar to produce more context-aware search responses.

The rollout comes as Silicon Valley’s largest technology companies race to integrate generative AI deeper into consumer products, threatening to reshape internet traffic flows, advertising economics, and how users discover information online.

For Google, whose advertising business remains heavily dependent on Search, the transition carries both strategic opportunity and risk: AI-generated answers may keep users within Google’s ecosystem longer, but could also reduce clicks to external websites that have historically powered the open web.

Still, the company appears determined to position Search as the central interface for the AI era.

“This represents the next chapter of Google Search,” the company said. “People can now ask whatever’s on their mind, and Search can do more for users than ever before.”

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Sam Wakoba
Based in Nairobi, Kenya, Sam is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba