Beat Traffik Wants to Give Traffic Updates to Motorsits on Any Road in Lagos

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1167368_1412425989032056_7789051496214812658_oFounded by Odionye Confidence (CEO) and Jessica Omoro (CTO),  Beat Traffik is a mobile and web application that provides user with live updates on traffic in their respective region. It is targeted at car owners and commuters in major population centers in Nigeria with plans to scale up across the rest of Africa.

Beat Traffik says it will help ease the driving experience of its user by enabling them receive real time alerts on traffic congestion or related events (accidents, robbery, security threats etc.) These real time alerts are based on crowd sourced user updates, foot soldiers and Traffic partners in and around their location. These location based events are used to populate an interactive GPS navigation map system with location based adverts and deals also on the map for users to get goods and services around them, in the nearest future the app will enable users pay for traffic offenses.

The idea of Beat Traffik is to ease driving experience by enabling road users to get to their desired destination fast.

With a rising middle class and fast improving internet and mobile data penetration, Nigerians and Africans are increasingly seeking applications that improve their daily living. Beat Traffik seeks to minimize the avoidable menace of traffic congestions for millions of Nigerians and Africans at large. WThe firm aims to partner with any possible organization both private and government to see that this is done.

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Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba