Tag: marketing

Change is constant in the digital world and if you’re a website owner, there’s a large chance...

Marketing a traditional brick-and-mortar store used to be not that difficult. Your shop was in one fixed...

Social media platforms, such as Facebook, Twitter and Instagram, have come a long way. Earlier, they were...

You have to be very intentional when throwing in words that you think will optimize your content, so how do you do it?

Running an effective Ads campaign requires intelligent work. You can't simply throw KSh 500,000 at an ad and expect results. Instead, you need to do your homework and leverage the targeting (and other)

Analyzing the results we’ve obtained is the last step for any marketing campaign or action we’ve carried out. It’s one of the most critical given that it gives us insight into the reach our efforts have had

Brand partnerships can do wonders for your business, but if you don’t choose your brand partner carefully, the partnerships may not show results, or in rare circumstances, may even cause harm to your brand.

Affiliate marketing could be the key to you making money online but with a key strategy. You can't just wake up and expect to post content on social media and then expect to make money.