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Rocket Internet’s Linio Goes Mobile | Launches An Android Shopping App

linio-1LINIO, Latin America’s fastest-growing e-commerce retailer has launched its  Android shopping app for use in México, Colombia, Peru and Venezuela.

Starting in México today, the Linio‘s mobile shopping app will take advantage of the Latin America’s increasing mobile population.

According to a study conducted by the World Bank, Latin America already has more mobile phones as it has people: “On average there are 107 mobile phones per 100 people across the region.” Besides mobile shopping further important drivers in the market are mobile banking and payment via smartphone (as shown in a recent study by Ericsson).

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With the launch of its Android app, LINIO emphasizes its position as an early and innovative pioneer in the growing mobile market.

Andreas Mjelde, CEO LINIO said: “With our brand-new Android app we make shopping even easier and we are at the core of innovation. About a fifth of our customers already come from mobile devices. We believe that m-commerce, besides e-commerce, is the future of retail. It is a further technological and cultural milestone and with our app, we are a leading part of this evolving social trend.”

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 The LINIO Android app enables on-the-go shoppers to:

–       Browse through the widest product range by categories, search for brands or keywords and sort the products by popularity, price, name and brand

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–       Choose from broad variety of categories such as technology, entertainment, fashion, home, toys and babies as well as books, office accessories and personal care products

–       Get exclusive updates on new arrivals, deals and vouchers

–       Use simple, flexible and secure payment methods, like credit card payment.

Besides a great product assortment and a broad variety of brands, the app is characterized by a fast and intuitive navigation.

 To enjoy exclusive benefits and daily special offers, all the users have to do is download the free application through Google Play to know the latest deals that are being launched every day.

“This new app allows you to search by category or product in a simpler way. With this app, Linio aims to bring you all the benefits of our online store to your smartphone. Now you can save time and fulfill all your shopping needs where ever you are: on the way to the office, on your sofa or out in the free. And the products will arrive at your doorsteps within a few days,” added Andreas.



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Sam Wakoba
Sam Wakoba
Taking you on tour through Africa's tech and business ecosystem, one story at a time since 2010! Based out of Nairobi, Kenya, Sam is the founder and managing director of Moran Media, which runs, various other digital platforms and a startup incubation hub for Kenya's youthful entrepreneurs. Drop me a mail at [email protected]

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