Kenya’s Scrobber Rebrands To Kuhire.com & Launches B2B Equipment Hire Section

0
968
Share this
kuhire joKenya’s first hiring platform Scrobber.com is launching a business to business hiring platform, just days after rebranding to Kuhire.com as it races to build a community of renters in the region.
Kuhire said it was introducing its B2B system,tailored for business so as not to lock out firm’s that want to lease their equipment. Kuhire for business will be a section where a firm can have its own page or profile where it lists everything it wants to lease out.
However, before its B2B platform, the firm said it realized it needed a name change.
Brian Anyanzwa, co-founder and CEO Kuhire told TechMoran, “Change was inevitable as the previous name was more “corporate” . We wanted to build a community of renters and not a bureaucracy.”

Anyanzwa added, “Scrobber.com sounded more ‘serious’ and not close to the community of item renters we wanted, so we chose a Sheng (Nairobi Slang for rent it) name to make it more fun and friendly. Scrobber, the previous startup name is now the name of our entire company mainly for our corporate dealings while Kuhire is the online classifieds ad platform for individuals and now companies to hire out their stuff.”

Kuhire now has 1000+ and 800 verified listings compared to the 82 hire businesses listed on the platform and 100 inquiries per week as at July 5 during our first interview with the team.

Another Pivot the startup has made is that they expected car hires but amusingly people are looking mostly for wedding gowns and tuxedos (fashionable items.

Another big challenge is adequately meeting the demand from consumers.  “We are making a call to action for people to list stuff they dont use frequently to those who have a need for them. In turn they will earn an extra income. we shall continue to profile everyone on the system to ensure safe renting which is in line with our goal “a satisfied customer comes back with friends,” Anyanzwa said.

 

Share this
Previous article‘e-Waste’ Could BeThe New South African Gold
Next articleHere Is A Videographic Of Middle East’s Tech Recap 2012
Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba