JUMIA Kenya Says Mobile App Growing Online Sales

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JumiaAIH-backed online retail store Jumia Kenya has attributed the surging numbers of surfers placing orders on their E-commerce website to the growing usage of the Jumia Mobile App for Android.

The company which celebrated its first anniversary May this year says the Kenyan market is fast embracing the application with a huge traffic of orders being placed via the application every day.

“Online shopping has never been more convenient, you can find whatever products you desire either by category or through the search bar and place your order while stuck in traffic, queues and even in the convenience of your living room. The download is also absolutely free and all transactions are securely processed” Parinaz Firozi MD

The E-commerce company which offers over 50,000 items on its website with the option of cash on delivery anywhere in the country sells everything from electronics, Kitchen appliances Fashion among other products and is making sure that customers never miss out on new products, special offers and crazy discounts

Yesterday, Jumia launched the world cup online store taking the online shopping to a whole new level thanks to the usability of the new Jumia android application.

 

 

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Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba