CEO Weekends: Cartoon Network makes way to Kenya, agitates for protection of the wild



Cartoon Network’s Animation Generation is finally in Kenya’s capital Nairobi. The animation giant has partnered with Britam Foundation to launch a drawing competition.

Inspired by the need to frustrate increased elephant and rhino poaching in Kenya, Cartoon Network and Britam Foundation seek to raise awareness on conservation and protection of wildlife.

The theme for the competition will be “Ben 10 Protecting Wildlife” and learners will be challenged to draw a Ben 10 alien with special powers that will be able to protect and save elephants and rhinos in the country.

“We believe that the youth is the present and future of the conservation message and through our initiative we would like to emphasize the importance of wildlife and encourage learners to come up with ideas on how they can be better protected.

“The Britam Foundation and Cartoon Network are committed to enriching the lives of people and providing sustainable solutions: anti-poaching being one of them,” said Pierre Branco, Vice President Southern Europe and Africa for Turner Broadcasting System.

The competition began on July 14, and is an initiative from Cartoon Network, DStv channel 301, which aims to harness the passion of its viewers and give something back to the local communities.

It encourages viewers to unleash their creativity by developing new, fun characters which are limited by nothing but their maker’s imagination, and in doing so they also stand a chance to win amazing prizes.

The initiative targets learners in three age categories: 6-8 years old, 9-11 years old and 12-14 years old and their respective schools. An independent panel of judges, both local and international representatives from Turner Broadcasting will judge all the entries.

The winners in every age group stand a chance to win iPads and the overall winner will have his/her character animated and aired on Cartoon Network, giving the lucky and talented learner the thrill of having his/her artwork brought to life in a promo on television throughout Africa. The school with the most quality entries will receive KSh100,000. All entries must be original and inventive.

The closing date for entries is September 19, 201. Learners can enter digitally by visiting as well as through traditional mail: HDI Youth Marketeers – Animation Generation Competition Entries – Cathy Flats – Lenana Road – PO Box 11700-00100 – Nairobi.