">
TechMoran
  • About Us
  • Deals
  • Jobs
  • Motoring
    • Money
  • Pitch Your Startup
  • Submit Your Post
  • Freelance Gigs
  • Travel
  • Men’s Corner
  • Dating
Sunday, January 17, 2021
  • Startups
  • Reviews
  • Insider
    • Obituaries
  • Business
  • Women
  • Blockchain
  • Columnists
  • Hacks & Facts
    • How To
  • Editions
    • US Edition
    • India Edition
    • MENA Edition
    • Asia Edition
    • Europe Edition
    • International Edition
No Result
View All Result
TechMoran
">
Home Tech

What the African Market can learn from The Black Friday concept

Kinyanjui Njonde by Kinyanjui Njonde
6 years ago
in Tech
5 min read
0

Related posts

A salesman checks a customer's iPhone at a mobile phone store in New Delhi, India, July 27, 2016. REUTERS/Adnan Abidi

How To Measure How Much You Walk On Your iPhone

January 17, 2021
0

History of Binance: The Success and Failure of One of the Most Popular Cryptocurrency Exchange

January 15, 2021
0

How to fuliza by Safaricom guide

January 15, 2021
0

ASUS debuts new ZenBook Duo | Pro Duo, VivoBook, ExpertBook and Chromebook laptops at CES 2021

January 15, 2021
0

black-fridayBlack Friday is the biggest retail store sale in the US; it signifies the beginning of Christmas shopping season. The popularity of the event has grown in the US and spread all over the world and it has now hit Home here in Kenya , before I get to that lets share little history on to why it’s such a big deal.

Black Friday happens on the Friday immediately after Thank giving which is on a Thursday, during thanks giving everyone travels home to have dinner with family most of us have seen or heard of it in the movies, and it usually brings massive traffic jams and over-crowded sidewalks.

Hence in the 60’s black Friday was associated with a lot of violence, robbery and traffic jams but a PR campaign for the adoption of a positive approach which would convert Black Friday and Black Saturday to Big Friday.

Black Friday is so successful that most retailer operates on a loss or breakeven from Jan to November and make their profits during this season. Back to Kenya, we need a PR Campaign for the whole ecommerce industry not necessary n annual sale but something that connects all of us and drives us to do a collective action online, deal won’t cut it we’ve had them long enough to know better, but if a deal tied to something with a psychological connection then we might be on to something, meanwhile ill just wait for the Jumia Black Friday offers and see how that pan out.

READ  DStv announces 60% price cut on Explora decoder to improve sales

One Sam Gichuru wrote “There could also be the possibility that we are looking at the wrong place for this data, i.e government and NGO’s. Maybe we don’t need to go to big organisations but to smaller startups like Ma3route and look under the hood, what can their data tell us? Do they have less tweets mid month more tweets end month, What routes enlist more conversation, are the tweeps in public or private vehicles and what are their sentiments. We can even get to measure traffic mood.” we need to gather data from our day to day interaction  , Mpesa, traffic, bank queues, Matatu rides and derive a relation that almost every Kenyan can identify with.

Readers 1,387

Share

  • Click to share on Telegram (Opens in new window)
  • More
  • Click to share on Tumblr (Opens in new window)
  • Click to print (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Pinterest (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Pocket (Opens in new window)

Like this:

Like Loading...

Related

Tags: Black Friday
Kinyanjui Njonde

Kinyanjui Njonde

Business development manager at Gigwapi.com. Shares about experiences and lessons on African Start up scene and Events Industry. Future father

Related Posts

A salesman checks a customer's iPhone at a mobile phone store in New Delhi, India, July 27, 2016. REUTERS/Adnan Abidi
Mobile

How To Measure How Much You Walk On Your iPhone

January 17, 2021
0
cryptocurrencies

History of Binance: The Success and Failure of One of the Most Popular Cryptocurrency Exchange

January 15, 2021
0
How To

How to fuliza by Safaricom guide

January 15, 2021
0
Tech

ASUS debuts new ZenBook Duo | Pro Duo, VivoBook, ExpertBook and Chromebook laptops at CES 2021

January 15, 2021
0
signal-apps
Tech

Is Signal That Different From WhatsApp? Here Are 5 Ways It May Be Different

January 15, 2021
0
Tech

Are Cheap TikTok Likes Inferior To Expensive Ones? Read Our Experts’ Discussion

January 15, 2021
0
Tech

Between WhatsApp, Facebook And Signal Which Platform Collects More Personal Data?

January 15, 2021
0
Tech

HTML5 Tech Takes Over from Flash to Advance E-Sports Industry

January 15, 2021
0

https://bit.ly/2VOxuoBhttps://bit.ly/2VOxuoBhttps://bit.ly/2VOxuoB
ADVERTISEMENT

Join our Mailing List

Loading

Recent Posts

A salesman checks a customer's iPhone at a mobile phone store in New Delhi, India, July 27, 2016. REUTERS/Adnan Abidi

How To Measure How Much You Walk On Your iPhone

January 17, 2021

How To Scan and Sign Documents Directly From Your iPhone

January 17, 2021

realme to release more phones in 2021 to grow its smartphone market share

January 16, 2021

What You Need To Know To Manage Your Network Effectively

January 16, 2021

Baidu establishes an Intelligent electric vehicle arm to bring autonomous cars on a road near you

January 15, 2021
">
">

Follow Us

">

There are many sites out there focused on blowing off some steam, from funny entertainment to thrilling experiences like playing online, in some cases online gaming could grant you the chance to win extra money. We came across rocketpot.io while browsing for a good btc casino online and it left us a very good impression with their wide variety of games and crypto offering.

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy

© 2019 Moran Media Group - All rights reserved TechMoran.

No Result
View All Result
  • Startups
  • Reviews
  • Insider
    • Obituaries
  • Business
  • Women
  • Blockchain
  • Columnists
  • Hacks & Facts
    • How To
  • Editions
    • US Edition
    • India Edition
    • MENA Edition
    • Asia Edition
    • Europe Edition
    • International Edition

© 2019 Moran Media Group - All rights reserved TechMoran.

Login to your account below

Forgotten Password? Sign Up

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
%d bloggers like this: