Safaricom Launches M-PESA SurePay To Help Organizations Track Funds

0
1919

mpesa-logo

 

Organizations will now have the ability to track the money they have been sending through mobile money solutions to their beneficiaries, thanks to the new product launched by Safaricom dubbed ‘M-PESA SurePay’.

SurePay is a closed loop payment system designed for corporate and Public Benefit Organizations (PBO’s) which disburse funds directly to beneficiaries. The solution will allow for the funding organization to place restrictions to be placed on where the money is spent.

Safaricom Financial Services General Manager Betty Mwangi said the solution will also allow fund managers to trace the entire value chain right from disbursement to expenditure of the funds.

Among the beneficiaries of the solution include the World Food Programme (WFP) who is using M-PESA SurePay to send food vouchers to beneficiaries in five food-scarce counties around the country.

WFP will now able to ensure that the cash sent to the beneficiaries is only used to pay for food and is also able to monitor how much is left as a balance as well as ensure it is spent in designated stores.

M-PESA SurePay will also benefit organizations that pay salaries for staff that live in areas that are not covered effectively by financial institutions, and will soon be used to disburse loans to farmers who need to buy inputs.

The introduction of the M-PESA SurePay comes as Safaricom’s drive towards a CashLite economy picks up pace with the planned deployment of a new M-PESA platform that will support up to 600 transactions per second, and pave way for deeper integration with other Financial Service systems.

Advertise on TechMoran.com — reach founders, innovators, and decision-makers

Promote your product, event, press release, or launch a report to a highly engaged tech and business audience. You can also take over our homepage for premium visibility and sponsor our monthly #TechNight events and podcasts and annual StartupEast Conference & Awards to maximize brand exposure.

Beyond reach and visibility, we have over ten years of experience in SEO-driven digital publishing and we are the best in the SEO market at helping brands grow organic visibility through high-quality editorial backlinks and strategic content placement. We are here to help you improve your search rankings and long-term discoverability. We also help improve AI discoverability, ensuring your brand is more visible across emerging AI-powered search and recommendation systems.

Your campaign will also be extended across TechMoran, BusinessTech.co.ke, and AfricanWomenNetwork.net, including their newsletters, giving you wider reach and engagement across East Africa’s leading digital audiences. Be part of the region’s biggest tech and business platforms monthly, quarterly, and annually.

Contact Sales