Microsoft Mobile Devices has introduced a new range of Lumia phones comprising Lumia 640, Lumia 640XL and the most affordable device, the Lumia 430 Dual SIM that promise optimized productivity for smartphone users.
The new Lumia devices were launched under the banner of a new consumer campaign dubbed #AchieveMore, which seeks to inspire users to increase their productivity by doing more with their Lumia phones, whether at work or at home.
The Lumia 640 and 640XL become the latest LTE / 4G smart devices to join the Lumia portfolio in Kenya and will retail at Kshs 19,999 and Kshs 25,750 respectively.
Speaking at the launch, Mariam Abdullahi, Microsoft General Manager for East Africa said, “People around the world have responded enthusiastically to our affordable Lumia range. We continue to invest in this segment to ensure that as many consumers as possible can enjoy signature Microsoft experiences, regardless of budget,”
Lumia 640 and 640XL offers more personal computing and increased productivity through seamlessly integrated Microsoft Office experiences which comes with one year free subscription, OneDrive storage and fast 4G connectivity. Both devices will upgrade to and benefit from Windows 10 as it becomes available later this year.
With the Lumia 640 and 640XL, you can smoothly and quickly access important documents or run all of your favorite websites, apps and games, thanks to the on-board 1GB of memory and powerful quad core Qualcomm Snapdragon processor. You can also view photos and watch videos on a crisp 5.7” HD display on both devices as you capture detail rich photos even in low light, thanks to the 13 MP camera on the Lumia 640 XL with LED flash and an 8 MP camera on the Lumia 640, also with an LED flash.
What’s more, you can stay updated on the most important information with Glance Screen, available on the Lumia 640 XL and enjoy Windows Phone 8.1 and the Lumia Denim update, complete with one-swipe Action Center, Word Flow and Live Folders on both devices.
Also unveiled today is the Lumia 430 Dual SIM, built with Windows Phone 8.1 software with a dual-core CPU running at 1.2GHz. This is by far the most affordably priced Lumia and will retail at only Kshs 8,850.
“The Lumia 430 Dual SIM continues our commitment to combining the right hardware, software, services and apps with the right price to give people a smartphone they can afford and be proud to use,” Ms. Abdullahi said.