Digital Lab Africa call for projects is now open. The platform targets artists, producers, designers, start-ups, students in the media and creative industries. The lab is also open to any African who has an innovative solution.
They are looking for content produced for the web which offers an innovative way of telling stories (new formats of writing/narrative). Projects with an international focus which offer an original experience to the public, irrespective of the genre – fiction, documentary, animation magazine, entertainment, new – will be considered first.
“It is open to any professional or individual having an innovative project in 4 categories of multimedia production: web creation/transmedia, virtual reality, video game (serious game) and digital music.
The Lab was launched in June with the objective of providing a springboard for African talent in multimedia creation and to make their project happen with the support of French leading companies in their field. The DLA incubation ticket also comprises a 3000 euro cash prize and a residence time in France in digital clusters.
The expected outcome of Digital Lab Africa is marketing content productions showcasing African creativity and French know-how at their best.
The initiative was started by the French Embassy and the French Institute in South Africa as part of their on-going industry support and action plan in the media and creative industries.
Artists across the world are now embracing the digital space that allows them to boost their skills and business. For example, the GoDown Arts Centre in Nairobi houses a performance space, several creative businesses and artist studios.
The centre has seen the creation of the famous XYZ show that’s produced by Buni.tv. The creators of the show use digital platforms to showcase their stories. The digital platform also has a subscription fee that allows users to sign up and create a plan. Through the plan, one is able to watch a given number of videos depending with the plan; just like Netflix.