RubiQube is a reward – based online advertising platform that drives engagement and monetization opportunities for publishers, while delivering rewards to their end users and providing advertisers with highly engaged mobile customers. Reward based advertising involves rewarding end users for interacting and engaging with advertisements.
According to the team, currently, advertising platforms offer publishers ads that are intrusive and distort their customer’s user experience. These kinds aren’t efficient in increasing conversion rates to advertisers as intrusive ads limit user engagement. The RubiQube ad platform on the other hand rewards customers for interacting with ads, improves users lifetime value by giving customers freedom of choice to view ads and finally improves conversion on ads by getting the users to actively engage with advertisements.