Apple, are you cheaper? The iPhone 13 Pro demonstrates the inverse.


For the iPhone 13 Pro, at least Ksh 170,000 (approximately 1321 Euros) must be spent in Kenya. A prestigious sum that has not risen concerning its direct predecessor. This is surprising because the Pro version iPhone is more expensive to manufacture than previous iPhones.

Apple’s iPhone 13 Pro has higher production expenses.

The following are the features of the iPhone 13 Pro: It comes with the new A15 chip, a promotional display, and, thankfully, a larger battery. This is also reflected in manufacturing costs. According to a recent analysis, the production of the Pro iPhone costs $ 20 more than the iPhone 12 Pro did.

Despite higher manufacturing costs, Apple has not passed the cost increases on to its customers, as some had predicted. The iPhone 13 Pro, like its predecessor, came with an original price recommendation of 1149 euros. Apple will have to put up the equivalent of about 490 euros for each iPhone 13 Pro. Around 472 euros were spent on the iPhone 12 Pro. There are, of course, additional costs for development, marketing, licensing, and sales.

The manufacturing cost has increased from the iPhone 12 Pro to the iPhone 13 Pro, but not as dramatically as the iPhone 12. 5G compatibility and a new 5nm chip were among the features of the iPhone 12. As a result of these changes, Apple’s iPhone 12 was 21% more expensive than the iPhone 11.

Apple is still expensive, but competition is driving down prices.

As an Apple direct competitor, Samsung does not have to dig quite as deep into the wallet. According to the investigation, manufacturing the Samsung Galaxy S21 Plus should only cost 437 euros (KES 56,220).