Home Startups MENA’s food delivery startup talaba opens new Cairo HQ to drive growth in the Egyptian market

MENA’s food delivery startup talaba opens new Cairo HQ to drive growth in the Egyptian market

by Sam Wakoba
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talabat, Kuwait’s food ordering and delivery startup owned by Delivery Hero, has inaugurated its new 10,000 sqM headquarters in Cairo, reconfirming the strategic importance of the Egyptian market to the company, and its plans to create local employment opportunities, support local businesses through technology, and provide a seamless customer experience.

The event was attended in the presence of Dr. Ibrahim Ashmawy, Deputy Minister of Supply for Investment and Chairman of the Internal Trade Development Authority who delivered a keynote speech on the Egyptian government’s vision to create an enabling environment for e-commerce in Egypt.

According to Hadeer Shalaby, Managing Director of talabat Egypt, “Our new Cairo office ushers in a new era of world-class tech-backed operations. Egypt is a clear strategic choice for  talabat, given its large pool of young talents with an eagerness to tap into their potential. We are dedicated to upskilling our teams on the latest and best technologies in order to support the solid infrastructure built by the Egyptian government, which allows us to create a talabat tech hub, right here in Egypt.”

The office represents a leap forward in agile work environments in Egypt, as almost one third of the office space is dedicated to recreational areas tailored around the employees’ physical and mental health, and will also house the organization’s five different business operations: its core operations and talabat Mart, as well as three regional hubs including a shared service center, the dispatch center of excellence, which supports riders, and a regional tech and product hub.

Jérémy Doutté, Chief Business Officer, reiterated: “We are excited to enter the next phase of our strategic expansion in Egypt. Our new Egyptian office embodies our long-term commitment towards the Egyptian economy and further cultivating digital skills in Egyptian talent. As a transnational organization, we are always keen in showing our commitment and support to Governments across the region.”

Included in the event, talabat also held a panel discussion on “Global Best Practices in Regulating the E-commerce Sector”, moderated by Susanne Stulemeijer, Vice President of Communications, Public Affairs and Corporate Responsibility at talabat. The discussion was between Dr. Ibrahim Ashmawy, Tarek Badawy, Partner in Shahid Law Firm and Mahmoud Osman, Commercial Director of eAswaaq Misr. The panel tackled prominent trends in the ICT regulatory landscape, in addition to key standards for tech-policy making and main obstacles facing the industry from a legislative perspective.

Founded in 2004 in Kuwait, talabat delivers hundreds of millions of food orders, grocery items and other products per year, to customers in nine countries throughout the region. talabat works with over 25,000 brands and almost 50,000 branches, while talabat mart, now delivers groceries to customers in Bahrain, Egypt, Jordan, Kuwait, Oman Qatar, and the UAE in 30 minutes or less!

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