Pearwheel, a Nigerian e-commerce firm, has launched a PearB2B digital platform to let retailers connect with manufacturers more easily.
The new product, which also serves as an online shopping platform, was created to bridge the gap between retailers and consumer products makers, according to the company.
“Pearwheel was inspired by his passion to create a tech-driven solution that will help businesses reach their target markets, make sales and become profitable,” said Nigerian-American Tech Entrepreneur and Chief Executive Officer of Pearwheel, Victor Falana.
Pearwheel is an e-commerce platform that drives an impactful e-business, using AI to connect fast-moving consumer goods (FMCG) to manufacturers. The company helps with the distribution of goods while providing a seamless Buy Now Pay Later (BNPL) model for retailers to scale their businesses.
Pearwheel adopts two other major services asides from its primary ‘PearB2B’ service, which it is offering to its customers to ease its user experience and help retailers restock easily and conveniently. These services include PEARPAY, a Buy Now Pay Later (BNPL) Finance service; and PEARBASKET, an Automated Inventory Restock Subscription.
PearPay offers an easy, frictionless, and instant Buy Now Pay Later (BNPL) payment offering to selected retailers on Pearwheel. This allows selected consistent users to enjoy discounts and a flexible payment option that allows them to get the goods they need to restock and pay within a stipulated period.
” On the Pearwheel platform, retailers are registered and enabled to order a wide variety of goods of different categories of products ranging from food and beverages to household and personal care products. Retailers can order and track the delivery of their goods, which gets to be delivered to them within 2 business working days (48hours) or less,” stated Tolulope Michael, the Chief Operating Officer of Pearwheel.
“PearBasket offers a Point-based System where subscribed retailers get Reward Points on repeat orders. This enables retailers to preorder more products subsequently from different partnered distributors of choice using their points redeemed,” Falana explained.
“We know the B2B digital market in Nigeria is still young, however, Nigerians deserve a matured customer service experience laced with excellent and qualitative service delivery,”
Tolulope Michael, the Chief Operating Officer of Pearwheel emphasized.
The aim is to transform the operations of Nigerian businesses from traditional to digital for easy adoption by everyone and to ease the reach of the target audience by manufacturers in the ever-evolving global market.
“With the launch of Pearwheel, the Nigerian e-commerce space will be experiencing a unique and positive improvement in the next years,” Michael added.