An excellent internship program benefits both parties.
As an employer, you hire an entry-level employees and have the opportunity to teach them critical skills before choosing whether or not they are a good long-term match for the organization.
The intern will also receive mentoring, networking opportunities, regular feedback, and the possibility of a full-time post.
Both sides of this interaction should be included in an intern job description. It should spell out the specific qualifications for interns and the rewards that potential interns might expect.
An excellent intern job description can help build interest in the position and ensure that competent candidates apply and understand the requirements of the position.
What is the Purpose of an Internship Job Description?
Take into account the intern job description as both a marketing tool and a work description.
It will encourage top prospects to apply to your internship program instead of others. Understanding how to write a job description for an internship assists the best interns in discovering the best employers and the best firms to find the best interns.
Both the internship program and your firm are mentioned in your intern job description.
It is their first introduction to your organization for college students or fresh graduates. A compelling internship description will spark their curiosity to know more about the opportunity and inspire them to want to work for your company.
Keep in mind that you’re trying to “sell” the position to potential interns. Therefore, emphasize the advantages your organization has to offer by using positive, stimulating language.
Job Descriptions for Internship Positions: How to Write One
Employers may get to know the next generation of workers and teach potential new hires the skills needed to get the job done through internship programs.
How can you ensure that your organization attracts the best candidates?
It all begins with an enticing job description. You’ll be able to attract high-quality individuals once you’ve mastered how to write a job description for interns.
Here’s a rundown of what should go into your internship program job description.
1. Introduction
With a lively and exciting insight into your corporate culture, the introduction is your chance to attract potential interns.
Introduce your firm and its goals in a way that entices your reader to learn more. For example, write about a new project you’re excited about, a unique community outreach program, or a fun office tradition.
Give the intern a sense of why your organization is a terrific place to work in just a few phrases. Then, describe the available internship program or job title.
Make this title as specific as possible so that potential interns understand what type of internship you’re looking for right away.
Instead of putting “Houghton Company Intern,” write “Houghton Company Public Relations and Social Media Intern.”
2. Intern Responsibilities
After the introduction, it’s time to get down to business. You’ll want to outline clear expectations for the intern’s responsibilities in this area.
Concentrate on all of the learning possibilities that your intern will have. Participating in public relations, conducting research, and managing social media account initiatives are all examples of this.
Make sure to make these chores enjoyable. It’s good to start with the most intriguing features to pique your audience’s interest.
You should also be open about the less glamorous aspects of your job. This doesn’t mean you have to say things like “Make copies and deliver mail,” but you may state something like “Perform entry-level office job 20% of the day” to offer an idea of what you’re looking for.
You should also add essential information such as the internship’s duration and weekly commitment.
Consider what information is most important to job seekers and provide it here. You won’t waste anyone’s time this way, and you’ll be able to eliminate any candidates whose expectations or schedules aren’t a suitable match.
3. Skills and Experience Required
It’s time to outline what your ideal candidate looks like after you’ve described the position and piqued the curiosity of every possible intern reading it.
Begin with the fundamental, non-negotiable abilities and credentials.
This must be mentioned if you will only consider candidates who have a bachelor’s degree or are currently pursuing a master’s degree. If you have a necessary major or a minimum GPA, this is also vital information to add.
After you’ve stated the essential experience and qualifications, you can add desired talents like Excel knowledge, good written communication skills, or PowerPoint presentation experience.
Avoid stating too many abilities or qualifications, and avoid using a lot of technical words that a new employee would not understand. While you want to be transparent, you also don’t want to scare away any good candidates by giving them the impression they have no chance.
4. Benefits
The benefits section is the sinker if the rest of the job description is the hook. This is where you make your final sales pitches.
At the very least, you’ll mention remuneration in the intern job description’s benefits section. If the internship is compensated, make sure to mention that in the first paragraph. You should also specify if the intern was paid an hourly rate, a fixed salary, or a stipend.
Take into account what your internship program has to offer that few others do. Perhaps your internship program includes hands-on training in the proprietary 3D printing software. This is a fantastic marketing factor to mention.
Include this information if your interns will be in charge of their own research projects or will be mentored by a top executive in the field. Of course, you’ll want to include all of these persuasive benefits.
5. Contact Information and Application Procedure
Finally, don’t forget to provide contact information for potential interns as well as information on how to proceed with the application process. Because this can be lengthy, it’s a good idea to include a link to the application itself or to a separate page that explains the application process.
Based on all of these criteria, your recruitment software or your Applicant Tracking System will be able to identify and parse resumes properly.
Sample Job Description for Social Media Intern Position
Here is an idea of a sample job description for a social media internship position:
Introduction
Company XYZ is a global clothing firm with more than 10 million clients. When it comes to clothing quality and material, XYZ is the most well-known brand.
The company is looking for an intern that has an excellent grasp of the digital media ecosystem, including major social media platforms. The company wants to rebuild its website and will launch a social media campaign soon.
To fit into our energetic and passionate team, the intern recruited for this position will need strong critical thinking abilities. We are really eager to share this launch with an intern looking to obtain broad internet experience.
Intern Responsibilities
- Assist with the overhaul of the website
- Monitor and publish on blogs, forums, and social media sites
- Assist with online outreach and promotion through social media platforms such as Facebook, Instagram, LinkedIn, Twitter, and others.
- Improve the website and social media presence
- Conduct keyword research
- Conduct a cost-benefit analysis
Skills Required
- 3 years of expertise with Internet and social media platforms
- Marketing/Business or Language major
- In-depth knowledge of the youth market
- Creative and energetic
- Self-motivated and team-oriented
Advantages
- Shadowing, mentoring, and training opportunities with experienced, skilled professionals
- A practical understanding of how to launch and promote a website
- Attend networking events and industry meetings
- Students have a flexible schedule
- Compensation is available
Contact Information
Please send your resume to [email protected] if you are interested.
In Final Words
The purpose of a job description is to provide you the opportunity to impress prospective candidates with the unique chances that your internship offers.
Make it clear what you anticipate the intern to contribute, what qualifications they must possess, and how much they will be compensated.
