The wearables company signaled significant changes last year, as Google aimed to integrate the Fitbit brand into its operations.
As part of this process, the company announced the discontinuation of Fitbit account support, which will be replaced by Google accounts.
In 2019, Google officially acquired Fitbit, for a staggering $2.1 billion.
The initial step in this transition began on June 6 and users have the option to sign into Fitbit using their Google accounts, according to Droid Life.
“While Fitbit had previously indicated the switch would occur in 2023 without specifying a date, it has now been confirmed. It is uncertain whether the Fitbit app will require an update, but the migration process will commence.”
To provide users with some leeway, Google is granting Fitbit users a two-year grace period. However, after early 2025, all Fitbit users will be required to transition to a Google account.
“It is advisable to consider migrating sooner rather than later because certain functions on Fitbit will require a Google sign-in once Google logins are launched. For example, existing accounts will be unable to activate newly released Fitbit devices and features in the future.”
Fitbit assures users that Google will safeguard their privacy during the transition to a Google login. The company also confirms that health and wellness data will not be used for Google Ads and will remain separate from Google Ad data.
Additionally, Fitbit states that users will be able to manage their Fitbit data through their Google account settings and the Fitbit app. For more information about the Fitbit account migration, users can refer to the company’s FAQ page.
Fitbit produces wireless-enabled wearable technology, physical fitness monitors and activity trackers such as smart watches, pedometers and monitors for heart rate, quality of sleep and stairs climbed as well as related software.