Daily Archives: Jun 27, 2026
Salesforce Expands its Capabilities in East Africa
Salesforce is expanding its services in East Africa to help businesses improve client engagement, data management, AI-enabled insights and revenue growth.
The new Salesforce capabilities include Agentforce Financial Services, Agentforce Marketing, MuleSoft and Data 360. The services include consulting, implementation, integration and ongoing support. Salesforce will be working with NTT DATA, a global leader in...
Absa Extends Salesforce Deal to Accelerate AI Push Across African Markets
Absa Group Ltd. has renewed its partnership with Salesforce Inc. in a three-year agreement aimed at scaling artificial intelligence and data-driven banking services across its African footprint, underscoring intensifying competition among lenders to digitize operations and personalize customer experiences.
The expanded collaboration—one of the largest Salesforce deployments in Africa’s financial...
Comfi Raises $65 Million to Expand SME Embedded Finance Platform
UAE-based embedded finance startup Comfi has raised $65 million in a Pre-Series A round combining equity and debt as it scales its B2B Buy Now Pay Later platform targeting small and medium-sized enterprises across the Middle East.
The equity portion of the round was led by Iliad Partners, with participation...