FunKidz Scoops Women4Technology Award Through Advertising On Facebook.


FunKidz is an Innovative children’s brand opened 5 years ago. FunKidz provide high quality children’s furniture designed and manufactured in Kenya founded by Owner Ciiru Waithaka and started advertising in 2013 with great success. Since then, Funky expanded into export markets such as Uganda and Rwanda, as a direct result of Facebook.

Facebook announced that there are over three million businesses the vast majority of which are small and Medium Business – actively advertising on Facebook, up 50% in just one year. Seventy percent of these three million companies are from outside the U.S. Currently more than 50   million small businesses use Facebook’s free Pages product to grow.

Facebook is the bridge to the new mobile economy for small business, helping them communicate with customers anytime, anywhere. More than one billion people on Facebook are connected to at least one business.  And, in the U.S., over 80% of people of Facebook are connected to a small business.

FunKidz, and Eat out Kenya are the small and medium businesses showcased rapid growth in market share accelerated by Facebook business page in Kenya.

Glomo Awards, the industry’s leading stage for innovation, excellence and achievement, are presented at Mobile World Congress.This Category recognizes best practices in terms of initiatives, programmes and policies by organisations and companies.

The GSMA Women4Tech – Mobile Industry Leadership Award, was presented to both an individual and organisation, who have demonstrated outstanding contributions to closing the gender gap. FunKidz for Kidz Go Tech, was announced as the winner of the GSMA Glomo Awards Women4Tech category. Among the nominated Organizations in this category, was Safaricom’s Women in IT and Digital Leadership Institute.

Speaking at the event, Michael O’Hara, Chief Marketing Officer at GSMA said “Our congratulations to all of the winners and nominees of the GSMA’s Glomo Awards at Mobile World Congress this week. The Glomo Awards truly showcase those companies and individuals that are driving innovation in the rapidly evolving mobile industry. We thank all of our entrants, judges, sponsors and partners for supporting the 2017 Glomo Awards.”

Last year, First Lady Michelle Obama delivering remarks at The United State of Women Dinner, as part of The White House’s The United State of Women Summit, at the U.S. Department of State. The dinner, co-hosted by the State Department’s Bureau of Educational and Cultural Affairs and Goldman Sachs 10,000 Women were highlighted women’s economic empowerment and the government-wide efforts surrounding Let Girls Learn. During Michelle remarks ciiru was recognized for her success and funding of a program for kids from struggling families to teach them about innovation and technology of which she has reached more than 350.