Home Music MTN Nigeria announces streaming partnership with Tidal

MTN Nigeria announces streaming partnership with Tidal

by Charity Mbaka
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Telco giant, MTN Nigeria, has announced a partnership with US-based music and entertainment streaming service, Tidal.

Following the partnership, MTN subscribers will receive a free 30-day trial period to Tidal. The membership will include high-quality music, videos, concerts, interviews, and more from artists across the globe.

Once the trial period has ended, users will be able to subscribe to the service. They can select any of the available plans ranging from 3 days to a year based on their listening patterns:

  • 3 Day, Weekly, Monthly, 90 Day, or 1 Year Access Only
  • 3 Day, Weekly, or Monthly Access with Data

Srinivas Rao, Chief Digital Officer, MTN Nigeria said: “MTN has always been supportive of local and upcoming artists. Our partnership with TIDAL is another footprint on how we continue to contribute to the growth of the music industry. We will continue to provide platforms like this that enable our customers to consume good music and connect with their favorite musicians.”

Lior Tibon, COO at TIDAL said: “TIDAL naturally generates a hub for creatives of all backgrounds to intimately share their art. This launch taps into a nation with both rising and established performers taking over the entertainment industry, and provides a forum for artists to exchange ideas and foster growth.”

Tidal and MTN launched a similar arrangement in Uganda back in 2018.

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