Everyone who has experience in online business knows about SEO. It’s the perfect answer to fix technical issues of your site and to expand your content in a multi-layer fashion. 

It’s the layers of SEO that get business owners excited and willing to use their service. But what are the layers? And what exactly should you be looking for?

The first step is to search for an SEO agency in London. London has become the primary hotspot for some of the finest SEO services around. 

To get the bigger picture, use the keyword agency. This means that the service will be more specific as there are sites that may do multiple runnings and do an SEO service on the side. 

An SEO agency, however, is completely dedicated to its craft. This is what they specialize in. 

What should the SEO agency deliver?

Here comes the important part. All in all an SEO agency should be concerned with the following: 

1. Local SEO
2. SEO audit
3. WordPress SEO
4. E-commerce SEO
5. Technical SEO
6. International SEO

SEO doesn’t just come under one form. Maybe your business specializes in E-commerce purchases, therefore it would make sense to use an E-commerce SEO. 

Well, a good SEO agency will be able to help you with that. 

What else should you look for?

Like I mentioned before, search London SEO agencies on the web. However, you still should look for a few more things once you land on the page. They need to have experience in all aspects of SEO including link building. The other two elements to look out for are: 

• Reviews
• Testimonials
• Awards 

These will give you a taste of how they work and more importantly a proven track record of success. It shows that their strategies and work philosophy have paid off for clients from a range of industries. Not only this but choosing to use a service that has claimed awards will only reassure you. 

This part is what separates good SEO agencies from the ones that run an SEO service on the side of their business. 

Once you land on a good SEO agency, you will have the option to book a free SEO audit. I can’t recommend this step enough. It will provide you with a great starting block on how you can improve your site and it’s totally free! 

At this point, you have nothing to lose. 

The last point to look out for, but probably the most important is their process. How do they operate their SEO strategy on your business? How can you communicate your business goals to them? 

This process needs to work both ways and if it suits you, then you are probably in the right place. 

The takeaway

Here is what you should do in 5! 

1. Search and select one London based SEO agency
2. Book your free SEO audit
3. read reviews/testimonials and watch case studies
4. Make sure their SEO approach suits you
5. Contact them

All the best! 

Author bio

Sam Edwards is a content writer who lives in Tunbridge Wells. He is working for Pearl Lemon Properties.  When he is not writing, he can be found grabbing a coffee or playing guitar.