Uganda’s Minute5 , an online grocery store aims to be the best grocery platform in the country by enabling its customers to do their shopping and have their items delivered in the shortest time possible.
Founded by Abdallah Kambugu, Paul Katumba and Shafik Kasujja in 2018, Minute5 offers fresh food delivery directly from the local farmers. Enabled by a fully-mobile functioning platform, the startup has established contactless payments, providing an easy to use service to consumers. The delivery is sent to customers within 10-15 minutes of ordering via the online platform. Delivery of goods to customers is done via boda-boda drivers. In this way customers are provided with a convenient service which also benefits local farmers.
Inspired to fill the gap in the grocery delivery and consumption market in Uganda specifically in Kampala, the co-founders joined a Start-up-accelerator program that was organized by MTN Uganda together with the Innovation Village to work on their concept. Jonathan and the other Co-founders were pushed for about three months and introduced to how best they could turn the pain into joy for consumers who can’t access the food markets for many reasons.
An additional revenue stream for local smallholder farmers and markets has been created.Minute5 advises farmers on what food to grow in preparation of different food seasons. Local farmers benefit from Minute5 by selling their produce directly to the final consumer without having middle men who charge the farmers high costs to get their groceries to the market.
Minute5 allows cash, mobile money, visa and credit cards for the payments being made. Other in-built app payment methods for different mobile devices such as Google pay, Apple Pay on Iphones and others are allowed. Users are not allowed to ask for refunds when the purchase has been confirmed.Minute5 states that the user entirely accepts to obey their terms and services by confirming the purchase. The only instance one can cancel their order is when it is still pending and cancellation is only done if there was an error in the order before it is confirmed.
The startup has many retail outlets set up across the major markets in the major towns in central Uganda. Fresh groceries are acquired from these retail outlets and delivered to clients. Recently; Minute5 has managed to move to the Amazon Web Services which a cloud is computing platform the move will enhance the startup’s current offering and the customer journey.
Minutes5 works tirelessly to bring the market to their customers who are normally busy and rarely get time to access the food market with all the crowded and hygienically wanting space.