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In 2022, TikTok’s Ad Income Will Surpass That Of Twitter And Snapchat Combined

In 2022, TikTok’s Ad income will surpass that of Twitter and Snapchat combined.

According to research company Insider Intelligence, TikTok’s ad revenue is expected to quadruple to more than $11 billion in 2022, surpassing the combined revenues of competitors Twitter Inc (TWTR.N) and Snap Inc (SNAP.N).

With over 1 billion active users, TikTok, which is owned by Chinese startup ByteDance, is one of the most popular social media applications in the world.

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Said Debra Aho Williamson, an analyst at Insider Intelligence:

“TikTok’s user base has exploded in the past couple of years, and the amount of time users spend on the app is extraordinary,”

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Vanessa Waithera
Vanessa Waithera
Vanessa Waithera is a young writer from Daystar University. She has been a writer for 7 years and enjoys it as a hobby and passion. During her free time she enjoys nature walks, discoveries ,reading and takes pleasure in new challenges and experiences. Contact: [email protected]

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