Glovo, an on-demand delivery platform, is expanding its partnerships in Kenya to help small businesses. The startup has developed a Kibanda Bubble where users can sign up for free and begin placing orders on the platform.
Glovo App users can order their favorite local food from any neighborhood in Nairobi and have it delivered for free thanks to the large number of Kibandas connected into the app.
Priscilla Muhiu, General Manager Kenya, Glovo says “As Glovo we are aiming to be a catalyst for SMEs around the country through these partnerships with Kibanda owners as we bridge the gap where affordability meets convenience.”
“Most owners have noted since joining the App, it has been good for business with sales going up and getting clients that they normally would not get if they fully depended on walk-in clients,” Priscilla adds..
In recent years, online food delivery services have grown in popularity, allowing clients to order a variety of foods from the comfort of their own homes or offices.
Originally, online delivery systems were only available to established fast-food restaurants, local restaurants, cafes, and large hotels. However, with Covid-19, several smaller eateries have been able to extend their operations online.
“As we monitor the growth of Kibanda business, orders in the Kibanda bubble have increased by 435%, meaning we have managed to deliver x5 more local meals through our Kibanda bubble in only 3 months. We aim to sign up as many Kibandas as possible on the App.” She added.
Beef stew, chapati, ugali, Ndengu, bean stew, and matumbo are among the most popular dishes on the Kibanda bubble, which are all Nairobi specialities.
Owners are given an onboarding experience after signing the Glovo partnership agreement, where they are shown how to handle orders, how to contact partner support if they have any issues, and provided with personalized insights so they can get the most out of the App.