Kenyan startup InfiniteUp has launched Doer, a web app that provides a two-sided marketplace for “JobGivers” and “Doers”.
Known as Doer,the app allows JobGivers to post any kind of task, from domestic work to delivery jobs to on-the-ground UX testing. “Doers” then apply to complete those jobs, providing flexibility and income generation opportunities.The platform takes a transaction fee from each job completed on the platform.
According to co-founder Barrett Nash, who formerly worked at SafeMotos, a Rwandan moto-taxi app, told Disrupt Africa that “the goal is to open up more financial opportunities across Africa by connecting people with jobs in a fast, affordable, and trusted manner,”
InfiniteUp was founded in March 2020, by Barrett Nash, Malaz Aroub and Wasim Alshadadi, who shared a passion for increasing financial access and opportunity in Africa.
This creation of InfiniteUp, was inspired by several gaps and opportunities. One of those is limited access to flexible work opportunities and income generation for many in Africa. The new platform, Doer aims to open up the gig economy to more people.The team also identified a shortage of trustworthy ways to hire for small jobs and tasks.
Doer provides screening, reviews, and ID verification to build trust between JobGivers and Doers. Meanwhile, Nash said the is also an underutilisation of no-code software tools, which could help democratise opportunity. InfiniteUp is using no-code platforms like FlutterFlow to build and iterate quickly.
“Competitors include generalised gig economy companies like Uber Eats, Glovo, Bolt, and Lynk. However, these often focus on narrow types of jobs like delivery or transportation. Doer has a much wider scope and local, community-based approach. The bigger competitors also struggle with local knowledge and relationships,” said Nash.
InfiniteUp raised US$150,000 in funding from SOSV’s Orbit Startups programme which was aimed at investing in testing various product ideas. The company recently launched a closed beta of Doer in Nairobi.
InfiniteUp has had tens of thousands of users across their various products but is focused now on Doer,” said Nash. Infinite UP is currently focused on Kenya, though the team has explored other countries.
“With funding, we plan to scale Doer more widely across Africa and possibly other frontier markets. Our goal is to open up opportunity wherever limited access to income and work exists,” Nash said.
