NBA Africa has partnered with ServiceNow, an AI platform to help organisations deliver faster and smarter experiences at scale, as an Official Partner of the program during the second edition of its Triple-Double Startup Accelerator.
ServiceNow as an Official Partner, will bring advanced AI-powered workflow automation to the program.
The initiative, now open for applications until August 29, 2025, will select ten promising startups for a 10-week mentorship program. Participants will receive guidance from leaders at NBA Africa, ServiceNow, ALX Ventures, and other partners—covering product development, business scaling, and market strategy. The program culminates in a Demo Day in December 2025, where startups will pitch to global investors and industry leaders. The top five will secure financial backing and continued mentorship.
ServiceNow is a cloud-based enterprise platform used worldwide to automate workflows, streamline operations, and boost service delivery across industries. Originally recognized for IT Service Management (ITSM), the platform now covers IT operations, customer service, HR automation, and low-code application development. Its Now Assist generative AI and AI agents help organizations predict issues, recommend solutions, and eliminate repetitive manual work.
For startups, ServiceNow offers scalable operations, managing processes as teams grow; faster decision-making – AI-driven analytics and insights; Custom App Development via low-code tools to create tailored business apps and integration with popular tools such as Microsoft Teams, Slack, SAP, Jira, and more.
By partnering with NBA Africa, ServiceNow aims to give African entrepreneurs the same operational efficiency and automation capabilities trusted by Fortune 500 companies, helping them focus on innovation rather than administration.
The Triple-Double Accelerator is not just a funding and mentorship initiative; it’s a gateway to world-class technology and industry expertise. Combining NBA Africa’s global network with ServiceNow’s enterprise-grade workflow automation could help African startups scale faster, improve customer experiences, and compete in international markets.
Applications are open at tripledoubleaccelerator.nba.com