Lamma, a Tunisian last-mile delivery startup, has secured an undisclosed investment from Orange Ventures to enable it expand internationally.
Lamma, founded by Hamza Guesmi and Koussi Aymen last year, has now released its q-commerce – “quick commerce” – app, which offers delivery in under 45 minutes. The startup started off as a carpooling service before pivoting to B2C delivery, and it currently has over 1,000 stock-keeping units (SKUs) and works with more than 150 merchants.
“We look forward to the support of Orange Ventures at this stage of the development of our project,” said Yassir El Ismaili El Idrissi, chief executive officer (CEO) of Lamma.
“We wish with this investment to continue our acceleration by concentrating all our efforts to provide the best distribution and to quickly conquer other Tunisian cities, before expanding internationally in early 2022, beginning with Morocco.”
“This second investment in Tunisia, which we were able to make thanks to Orange Fab’s local support, confirms our belief in the Tunisian startup ecosystem’s potential,” said Grégoire de Padirac, investment manager at Orange Ventures, the venture arm of Orange Group.
“We believe that in North Africa and Tunisia, the super app model should be prioritised, including through the use of the most advanced smartphones and online consumption equipment. We believe the Lamma team will play a key role in this transition.”