Nigeria’s Easy Taxi Launches Loyalty Promo to Reward its User Community

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taxiIn a move to solidify its customer base and see them keep coming, Easy Taxi Nigeria has launched a loyalty promotion which offers users in the cities of Abuja and Lagos, Nigeria, one free ride on every two rides taken within a week.

This is aimed at rewarding return users and also make the application a household name as it continues to effortlessly and safely convey users to and from their respective locations and destinations. EasyTaxi was introduced to the Nigerian transportation system about a year ago and is backed by Rocket Internet.

In a statement, Bankole Cardoso Managing Director, Easy Taxi Nigeria said, “Our Users continue to show their loyalty and we are very appreciative of this because it encourages us to be better in terms of delivering consistent excellent service. We have not only been receiving great reviews about this application, our database of users has continued to grow and we are very happy about this. Therefore, we are rewarding our users for their unrelenting support.’’

3-For-2-Taxi-PromotionThe on-demand taxi hailing app recently upgraded its application with newly added features and expanded to many more cities aims to enhance the taxi hailing experience of users in the country. Before this promo the firm launched a 3 for 2 campaign where users would pay for two rides a week and get the third one free from the firm.

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Sam Wakoba
Based in Nairobi, Kenya, Sam is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba