Google Launches Inbox to Reinvent Email

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Google has launched Inbox, a new email service that aims to keep us organized and focused on our tasks than spending the whole day checking our messy emails.

The new email service is totally different from Gmail and displays real-time email updates to tasks, chores and appointments.

According to the firm, “Inbox highlights the key information from important messages, such as flight itineraries, event information, and photos and documents emailed to you by friends and family. Inbox will even display useful information from the web that wasn’t in the original email, such as the real-time status of your flights and package deliveries. Highlights and Bundles work together to give you just the information you need at a glance.”

Google writes in a blog post that Inbox has reminders so users can do their tasks as planned, Assists—handy pieces of information for users to get any job done. For example, if you write a Reminder to call the hardware store, Inbox will supply the store’s phone number and tell you if it’s open. Assists work for your email, too. If you make a restaurant reservation online, Inbox adds a map to your confirmation email. Book a flight online, and Inbox gives a link to check-in.
Inbox also has Snooze to allow users put off some of the tasks for sometime like we do with the alarm clock in the morning.
Google says Inbox is totaly different from Gmail and users can choose to stick to Gmail or move to Inbox.
Inbox is produced by the Gmail team.
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Sam Wakoba
Based in Nairobi, Kenya, Sam Wakoba is a pan-African technology journalist, author, entrepreneur, technology business mentor, judge, educationalist, and a sought-after speaker and panelist across Africa’s innovation ecosystem. He is the convenor of the popular monthly #TechNight evening event and the #StartupEast Awards and Conference, platforms that bring together startup founders, developers, entrepreneurs, investors, content creators, and tech professionals from across the continent. For more than 16 years, Sam has reported on and analysed Africa’s technology landscape, covering some of the continent’s most impactful, and at times controversial policies, programs, investors, co-founders, startups, and corporations. His work is known for its independence, depth, and fairness, with a singular goal of helping build and strengthen Africa’s nascent technology ecosystem. Beyond journalism, Sam is a business analyst and consultant, working with brands, universities, corporates, SMEs, and startups across East Africa, as well as international companies entering the East African market or scaling across Africa. In his free time, he volunteers as a consulting editor and fintech analyst at Business Tech Kenya, a business, technology, and data firm that publishes reports, reviews, and insights on business and technology trends in Kenya. Follow him on X: @SamWakoba